Oasis Travel Agency

Web Design
Project Overview
Oasis Travel Agency was launched in 2022 to offer clients luxury travel services. This case study focuses on the design and development of a website for Oasis Travel Agency. The primary objective of this project is to create an engaging and user-friendly online platform that enhances the overall user experience, promotes the agency's offerings, and establishes Oasis Travel Agency as a trusted and preferred choice for affluent travelers. The website is a crucial touchpoint for attracting, informing, and converting potential customers.
My Contributions
In this project, my contributions played a pivotal role in bringing the Oasis Travel Agency website to life. I built the website on the WordPress platform, ensuring its functionality and usability. With a keen eye for design, I created the logo while crafting a visual identity that captures the essence of the agency. Additionally, I meticulously curated the color scheme, selecting hues that evoke a sense of wanderlust and reflect the agency's brand personality. As a skilled content writer, I crafted persuasive and engaging copy that effectively communicates the agency's offerings and entices visitors to explore further. Through my varied contributions, I successfully integrated design, development, and content to create a cohesive and compelling online presence for Oasis Travel Agency.
Oasis Travel Agency homepage displayed on an iMac

Project Goals

Enhance User Experience

  • Intuitive and seamless user experience
  • Easily navigate through sections
  • Quickly access relevant information

Promote Services and Offers

  • Showcase range of services
  • Utilize visual emphasis and hierarchy
  • Persuasive content

Build Trust and Credibility

  • Develop visually appealing and professional website
  • Reflect agency's expertise and reliability
  • Convey commitment to customer satisfaction

Optimize Conversion Rate

  • Effective call-to-action elements
  • Streamlined booking processes
  • Encourage visitors to book, contact, or sign-up with agency

Mobile Responsiveness

  • Ensure accessibility across devices
  • Accomodate mobile device users
  • Consistency across devices
  • Ensure accessibility across devices
  • Accomodate mobile device users
  • Consistency across devices

Target Audience

Oasis Travel Agency hompage displayed on a table and mobile phone

Key Features and Functionality

Blog post about Honolulu from the Oasis Travel Agency

Further considerations


When designing the website for Oasis Travel Agency, it is crucial to prioritize accessibility to ensure an inclusive user experience for all visitors. Here are some key accessibility considerations to incorporate:

Next Steps


Through the process of creating the website for Oasis Travel Agency, I have gained several key takeaways. Firstly, prioritizing the user experience and incorporating user-centric design principles is essential for creating a seamless and engaging website. Secondly, integrating design and functionality effectively allows for a cohesive and visually appealing website. Thirdly, considering accessibility from the outset ensures inclusivity and equal access for all users. Additionally, establishing a strong visual identity through branding elements such as the logo and color scheme helps create a memorable and recognizable brand. Crafting persuasive and compelling content is crucial for conveying the agency's offerings and encouraging conversions. Optimizing the website for mobile devices is imperative in today's mobile-driven world. Continuously testing, iterating, and aligning with business goals lead to ongoing improvements and increased conversions.